Caribbean Paddling first introduced Standup Paddle to St Maarten in 2009. Early on we felt this easy-to-learn new board sport would be a crowd pleaser. One of the real advantages to Standup Paddle is the angle of visibility. Unlike sitting in a kayak or canoe, SUP (another name for Stand Up Paddle) allows a paddler to see everything beneath him/her, from dolphins, to fish, to sea turtles, to stingrays and even beautiful starfish. There is a whole world of life below you that you just can’t see from a seated position. Success was immediate, and we quickly ran out of boards. We first made a deal with Roberto Ricci Designs, then SUP ATX, Bic and finally with the famous french brand F-One.